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Nikki Lanzer

Nikki, with a Mass Communications and Public Relations degree from the University of Wisconsin Eau Claire, excels in creating diverse marketing content, from social media ads to lead-driving emails, embodying the spirit of a true marketing rockstar.

By the end of 2019, experts predict that total eCommerce sales throughout Latin America will increase to a groundbreaking $79.7 billion. The availability of affordable

When you’re managing your own business, the last thing you should do is make decisions based on your best instincts or “gut feelings” alone. Your

If you’re thinking about starting an eCommerce business, there are key usability behaviors that you have to keep in mind to improve your marketing and

Before you decide to take that final leap by putting your new product on the market, investing in a few trial runs could be the

Thinking about setting up a new website? Instead of waiting until your eCommerce store is up and running before you focus on SEO, you can

Creating a fast, well-designed, mobile-friendly website can help you increase conversions and attract more customers, but it can only do so if people can find

Influencer marketing is gaining more traction and investment than ever before. With 65% of Influencer Marketing budgets increasing this year alone, the most common budget

This holiday season, experts predict that total retail sales in the US will exceed $1.1 trillion between November and January alone. eCommerce sales are expected

Own Your Personal Path to Commerce Leadership We’d like to personally invite you to join us at the must-attend global commerce conference: Magento Imagine at

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