IFB Appliances, established in 1989, is a leading manufacturer and supplier of a wide range of home and kitchen appliances in India. The company is renowned for introducing India’s first front load washing machine, clothes dryer, and smart load washing machine, among other innovations. IFB emphasizes a “zero-compromise” philosophy in its manufacturing processes and technologies, ensuring high-quality, durable, and technologically advanced products. With a strong focus on customer satisfaction, IFB continues to expand its product offerings and market presence across India. Wagento and IFB collaborated on a Magento 1 to Magento 2 upgrade.
The primary challenges faced by IFB in migrating their online store from Magento 1 to Magento 2 included:
These challenges necessitated careful planning and execution to modernize IFB’s online presence effectively while enhancing scalability and customer experience.
The primary requirement for IFB was to migrate their online store from Magento 1 to Magento 2. The client also wanted to modernize their online presence, enhance scalability, and improve customer experiences. They needed a platform that could handle increased traffic and sales without compromising performance. Developers identified the fragile and sometimes unnecessary customizations. We had to rework before they could move forward with the migration. Secondly, IFB was heavily reliant on 3rd party extensions, providers, and other software vendors to maintain all their desired functionalities. Our development team identified which extensions and apps were necessary with the improved Magento 2 platform.
To address the challenges faced by IFB in migrating from Magento 1 to Magento 2, Wagento implemented several strategic solutions:
These measures ensured a smooth transition to a more robust and scalable platform, enhancing IFB’s online presence and customer experience. A strategic partnership with Wagento, facilitated a Magento 1 to Magento 2 upgrade for IFB.
Leveraging Wagento’s expertise, IFB successfully completed a Magento 1 to Magento 2 upgrade. After this upgrade. IFB’s sales volume doubled. On the Magento 1 platform, the sales volume was roughly $2,018 to $2,690 per day (₹150,000 to ₹200,000). Magento 2 helped IFB increase sales volume to $4,036 to $5,381 per day (₹300,000 – ₹400,000).
Furthermore, IFB’s cache coverage is now at an average of 95%, and the hit ratio of the cache is at an average of 96%. The Magento 2 site can easily manage IFB’s growing traffic, which reaches peaks of 300,000 to 400,000 requests per day. With the scalability and out-of-the-box capabilities of Magento Commerce, IFB is well-prepared to expand their business and successfully sustain their growth.
The successful Magento 1 to Magento 2 upgrade not only revitalized IFB’s online operations but also set a new standard in their digital journey. This case highlights Wagento’s capability to tackle complex digital transformations and underscores the importance of choosing the right technology partners to achieve business scalability and enhanced customer experiences.
If your website needs an upgrade, redesign, or platform migration, Wagento can help! Certified Magento developers and experts will work with you to create a customized plan for improving your site, maintaining its performance, applying security patches, and much more. Just reach out to us and we can get started!
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