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Brent Peterson

Brent Peterson

Brent W. Peterson, President of ContentBasis LLC, is a pioneering eCommerce entrepreneur. His journey spans retail entrepreneurship to global workshops, with a passion for endurance sports. 

Image by Firmbee from Pixabay We all are aware of the ways consumer behavior is evolving. As per this evolution, businesses continuously have to adapt

ReCommerce refers to the selling of second hand products online. While a lot of reCommerce still occurs on Peer to Peer marketplaces such as Facebook

At this time, social media platforms are instrumental in bringing multiple user engagement opportunities for businesses and brands. While LinkedIn is not a traditional social

Magento is a feature-rich eCommerce platform that is built on flexibility and functionality. As a successful Magento company, Wagento Commerce understands the difficulty in designing

With the modernization of the official framework and rhetorical approach towards increasing client numbers, the pressure has evidently spiked and has paved a way towards

Since its founding in 1979, research and advisory company Gartner has delivered high-quality information and practical strategies to retailers around the world. Serving more than

People around the globe have developed high expectations for their online shopping experiences, and sites that don’t meet customer needs risk being overshadowed by other

When you begin selling online, managing your inventory can be a relatively easy and straightforward task. As your business grows, however, product types increase, orders

After the 2020 eCommerce boom that was spurred on by social distancing orders and lockdowns, retailers around the world found themselves unprepared to market their

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