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Brent Peterson

Brent Peterson

Brent W. Peterson, President of ContentBasis LLC, is a pioneering eCommerce entrepreneur. His journey spans retail entrepreneurship to global workshops, with a passion for endurance sports. 

After completing a migration project or successfully launching an eCommerce site, you’ll most likely feel a sense of relief. The most difficult task is finally

Customer experience has become one of the most vital factors for business success. Nowadays, consumers hold all the power when it comes to purchasing decisions.

There’s no lack of digital writing tools to provide lots of automation for email campaigns. Audiences can be segmented based upon their positions in a

Do you know that the Covid-19 pandemic has affected every aspect of life and work? In every country with high Covid-19 infection rates, people have

You probably go to the doctor for a yearly checkup, but how often do you check the health of your eCommerce store? Much like preventative

Businesses often take more work than many potential or upcoming entrepreneurs imagine. You have to excel in strategy, management, marketing, and financial aspects to ensure

The global pandemic has brought eCommerce into the limelight. Because of the threat of the deadly SARS-COV-2 virus, more and more people are opting to

Although the 2021 conference will be held virtually instead of the city of Las Vegas, this year will officially mark the 10th anniversary of the

For the second year in a row, the annual Adobe Summit conference will take place entirely online. This event will be completely free to anyone who would

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